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26 August 2008

7 Tips to Choosing a Successful Affiliate Program

Filed under: affiliate

When selecting an affiliate program to join you need to know how to choose a successful affiliate program. Look in the wrong place and you might find a dud but look in the right place and you might be on to a winner. Here are 7 tips to help you choose a successful affiliate program to join:

  1. Look at associateprograms.com This is the affiliate central’ of affiliate programs. You can virtually guarantee to find a successful program here and you can choose from tons of subject areas.
  2. Look at clickbank.com Nearly every product they have for sale has an affiliate program. Many of them are extremely good and most pay very high commissions. (some over 50%)
  3. (more…)

27 July 2008

Golden Opportunity or Waste of Time?

Filed under: affiliate

Now that the idea of doing business over the internet has been firmly established, many potential internet businessmen are searching for the best way to do business. Usually the choice comes down to whether you want to set up your own business and online store, or sign up for an affiliate program.

First of all, let’s define what we mean by an affiliate program. An affiliate program is basically an internet business set up by someone else. They could be selling physical goods, education, information or any other products that can be sold online. By signing up as their affiliate, you are helping them promote their business or store. In return, they will pay you a commission for each sale you bring them. The amount of commission varies between different affiliate programs.

  1. EARNINGS
    So how does an affiliate program differ from starting your own online store? Let’s start by looking at the potential earnings. (After all, the main reason everyone wants to start an internet business is for the money). When you sign up for an affiliate program, you will be paid a commission for each sale you refer to the online store. This commission can range from 5% to 15% for physical products, and possibly up to 50% or more for virtual products such as subscriptions and ebooks.
    On the other hand, if you start your own store, your profit can be much higher. For virtual products, your profit can be 100% of your selling price. After all, once the newsletter or ebook is created, you do not need to spend any more effort. When someone buys your ebook, they just download it from your website. If you are selling a physical product, your profit depends on whether you are manufacturing the product yourself, or buying from a wholesaler or dropshipping company. Your profit in this case could easily be more than 40% or 50%.
    So, if you only consider the potential earnings, starting your own business is more lucrative than joining an affiliate program.
  2. LOGISTICS
    However, money isn’t everything (Or so they say). When you are starting your own internet business, there are a number of logistic issues you need to look at. Here are a few things you would need to take care of :
  • Create your website
  • Design your product (if you are selling new products)
  • Create your product (if you are selling new physical products, or any virtual products)
  • Set up an online store
  • Set up a merchant account or payment gateway
  • Set up a warehouse or storage space (if you are selling physical products)
  • Have procedures and staff ready to fulfill orders
  • Set up an affiliate program to get others to market the products for you
  • Monitor for fraud
  • Monitor stock levels
    As they say, "No pain, no gain". Having your own store pays very well, but requires a substantial time investment from you.
    On the other hand, if you sign up for an affiliate program, all you need to do is set up a website to promote the program. All the ads, banners, marketing text etc will be provided to you by the affiliate program. Your only responsibilities would be to get people to visit your website, and hopefully click on the affiliate links to buy the products that you are promoting.
  • CONVERSION
    Whether you have your own business or are promoting an affiliate program, the bottom line is the conversion rate, or the percentage of visitors that actually buy something from you. A number of factors influence this conversion rate. Factors as quality of the product, quality of the website, customer support are all important. However, I personally believe that the most important factor is trust.
    When a potential customer arrives at your website, he will need to trust your site enough for him to be willing to buy from you. After all, on the internet you are just a faceless salesman. He doesn’t know who is actually running the site and whether he will actually get the goods that he orders.
    Having said that, one of the key methods of garnering trust is by recommendation and referral. If a store is being referred to or recommended by another website, the potential customer will feel that the store is trustworthy. After all, if the store is not trustworthy, why would the other website recommend it?
    This is where affiliate programs shine. When you refer a potential customer to the store for which you are an affiliate, the customer will feel more relieved, since the store is being recommended by your site, a 3rd party. The customer will be more likely to buy from the store, benefiting both the store, and you as well.
    There are both pros and cons to joining an affiliate program. You might earn less with an affiliate program compared to starting your own store, but I believe the benefits of not having to be responsible for the logistics makes affiliate programs are very viable "passive" source of income.

11 July 2008

4 Things to remember When Choosing An Affiliate Program

Filed under: affiliate

When people decide to join an affiliate program to make extra money, or to have a full time job, they often do so with illusions and no idea of how the affiliate program actually works. Read the following top 5 mistakes people make when it comes to choosing an affiliate program and avoid these mistakes at all costs. Then, you will be able to be more effective and make more money for your time, so it is definitely worthwhile to read these warnings and avoid them.

Recently we can see a lot of Affiliate program on the web, everyone of these offer a different type of payment or interesting ideas. When we decide to join it to make extra money, we have to know exactly how the program works. Read the following 4 mistakes when it comes to choosing any affiliate program and avoid it at all costs.

 

  1. Dont try to Compete, but Support
    One of the worst things to do is choose an affiliate program that believes in competing against other affiliates. Instead, choose an affiliate program that agrees with supporting and growing other affiliates to have a larger network and access to more affiliates.
  2. Few Money Involved
    Another mistake people frequently make when choosing affiliate programs is choosing a program that offers just few money for the individuals hard work. Try Look for an affiliate program that has a good pay rate for your work.
  3. No Support Center
    You want an affiliate program that guarantees you support round the clock if possible or at least within 24 hours. If not, keep looking for an affiliate program that wants to help you help yourself.
  4. Fresh Ideas, Creatives
    Many affiliate programs provide few ideas or creatives to their affiliates and so thousands of web pages end up with the same advertising. However, affiliate programs would have a better success rate if many different ads were made available so affiliates could alternate ads and place different ads on different sites, depending on the products sold.

Give the 4 point above a primary attention, you will be glad to see your earning increasing without falling to any ‘traps’….-You know what i mean-

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